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| The Chicano Latino Alumni Association (CLAA) is committed to maintaining Cal’s tradition of academic excellence through diversity, by providing a mechanism for all to network as professionals, and share ideas and resources that will foster stewardship and mentorship for Chicano/Latino students. We strive to create an expanding force of Cal Chicano/Latino alumni throughout the state, including international contracts, who are committed to maintaining ties with the larger Cal community, as well as provide valuable support to Cal’s efforts in recruiting and graduating Chicano/Latino students.
Core Values
Inclusion of all people regardless of their gender, race, ethnicity, sexual orientation, religion, politics or beliefs, perspectives and
Celebration of culture, University pride, academic excellence, and alumni
Commitment of service and philanthropy
Involvement with the University, the California Alumni Association (CAA), the greater UC community UC Berkeley Chicano Latino Alumni Asscoiation Board of Director
Ana Lilia Barraza '95 Co-Chair
Ana Lilia Barraza has spent more than a decade working with educational, community based and non-profit organizations in Central and Southern California. Ms. Barraza has also worked as a public radio journalist and producer for more than 15 years. Currently, she is the Media Relations and News Director for Whittier College, a nationally recognized private four-year liberal arts college in Los Angeles county. Whittier College has the distinction of being categorized as a Hispanic-Serving Institution. Here, she is responsible for coordinating public relations efforts on behalf of the college.
Prior to her current position, Ms. Barraza worked for LA CAUSA YouthBuild, an educational and youth leadership development organization based in East Los Angeles. Among other duties, she coordinated grant writing, marketing, and outreach efforts for the organization. Before that, she worked at KUBO Radio Bilingüe in the Imperial Valley, where she established a youth radio training program.
She volunteers her time in the community working with marginalized youth of color and seniors.
Ms. Barraza holds a Master’s degree from the Columbia University Graduate School of Journalism and a Bachelor’s degree in Chicano Studies from the University of California, Berkeley.
Rene Licon '92 Co-Chair Rene Licon is a Certified Financial Planner practitioner who maintains a private practice in Fullerton, California. With over thirteen years in the financial services industry, Mr. Licon has helped many small business owners and individuals with their retirement and estate planning needs. In addition, Mr. Licon currently serves as Executive Director for the California Chapter of Air Conditioning Contractors of America (CAL-ACCA), a trade association dedicated to improving the operating environment for HVAC contractors in California.
As a volunteer, Mr. Licon dedicates his time and energy within his community by being active in numerous non-profit organizations. Presently, he serves as Co-Chair of Finance for the UC Berkeley Chicano Latino Alumni Association, Board Member for the Hispanic Outreach Taskforce, Board Member for SPIRITT Family Services and Advisory Board Member for the Urban Education Partnership in Los Angeles.
Mr. Licon received his Bachelors degree in Political Economy from UC Berkeley.
Veronica Jimenez
Administrative Chair
Elva Sandoval Finance Chair Dionisio Marquez Community Service Chair
Rodrigo Vasquez Brunch Committee Chair
Gary Och Board Member At-Large
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